ATTP | July 2016

Five Must Wins

Five Must Wins

What's new in Marketing?

The Marketing team has had a busy 2016 so far, we've made a number of big changes to how we communicate with and educate our partners. Check out the presentation below for a quick run through of some of the things you're definitely going to want to share with your partners.

Download Presentation

Arrow Bandwidth – The podcast for the IT Channel

Have you shared our Arrow podcast with your partners? 



Topics covered so far… Big Data, Internet of Things, Software-Defined Workplace, Education and the Digital Classroom, Software-Defined Data Centre, API Economy,  

Tweet: Tune in to Arrow's new podcast #ArrowBandwidth for the latest trends in the IT Channel #teamarw

We also visited InfoSec 2016 and produced a 3 episode special. 

Day 1 

Day 2 

Arrow’s Top Picks


Available on iTunes and Sound Cloud


iTunes Sound Cloud

Our Survey Said

The Arrow Marketing team is always looking at how we can improve and develop our marketing services to deliver the solutions that our partners need right now, and also anticipate how their needs will change in the coming years. With this in mind, we decided to survey our partners on all things marketing and here are the results.

Learn about marketing services on the Hub Download infographic

Support Services Incentive Success!

Our Q2 Support Services Incentive was a great success, thanks to everyone who contributed to hitting another amazing number!

   £136,675.51 in margin throughout the incentive

   44 deals logged

    Big Shout out to Ann Winter and Matt Hudson for their efforts during the incentive


Arrow on the beach!

Over the last couple of months, the marketing team has taken the beach to our lead generation agencies’ offices and run incentive days to generate the best leads on Arrow vendor campaigns. In total, 25 leads were created for Vendors including IBM, EMC, Oracle, Veritas and more. We also unveiled £30K new pipeline and a £7K win on our Sales Lead Portal!

Share our news on your social channels

Are you an Arrow Insider? The Insider programme and fantastic app are open to all employees and allow you to stream a constant flow of Arrow and industry news to share on social channels with one click.

The UK marketing team uses the app to promote all of our key news, events, enablement and announcements so join today to have easily shareable content in one place.

You may have seen our first PR news update in your inbox in June. To make it even easier to share these articles and sound bites, the PR team has now created shareable images with links through to relevant articles that you can share directly from Arrow Insiders.


Arrow Insiders PR news update