New Opportunities in Storage

New Opportunities in Storage

February 2018
Storage

New Opportunities in Storage

New Opportunities in Storage

February 2018
Storage

New Opportunities in Storage

February 2018
Storage

Dell EMC Midrange Storage: New Opportunities

Since Dell EMC launched the ‘Extra Dimension’ midrange storage campaign late last year, the momentum has been building.

Good positioning

Do you offer SC Series, or do you offer Unity? Here are some tips to help you present midrange storage options to your customers: 

If your customer simply wants storage…

… Lead with the SC Series. There is a choice of All-Flash or Hybrid, and new customers hear about the incredible efficiency and performance along with enterprise features at a low price.

If your customer wants another option…

… Offer Dell EMC Unity. It is a great alternative for any customer who requires inline data efficiency technology, a unified system with both file and block, and storage lifecycle simplicity.  

If your customer prefers a hyper-converged solution…

… Suggest VxRail. This end-to-end converged infrastructure solution is simple to use and is especially built to run VMware natively and efficiently for customers who want more than just storage. 

Dell EMC are committed to and are investing in the future of both product families. They are both solid recommendations for new prospects based on their workloads and economic needs. 

The Magnificent Seven

The six offers with which we launched our Future-Proof Loyalty Program have been joined by an equally impressive seventh.

Here’s a quick recap: 

  • 3-Year Satisfaction Guarantee: Manufacturers typically only offer 30 days
  • 4:1 All-Flash Storage Efficiency Guarantee: If customers follow Dell EMC’s recommended best practices, they can get effective logical storage capacity of at least four times of the physical capacity they purchased—or we’ll make up the difference with free capacity
  • Never-Worry Data Migrations: Your customers can feel more confident with seamless upgrades and built-in data migration tools
  • Hardware Investment Protection: Customers can trade in existing or competitive systems for credit towards next generation Dell EMC storage or hyper-converged infrastructure product offerings
  • All-Inclusive Software: With Dell EMC Storage your customers will have everything they need included with their purchase to store and manage their data
  • Built-in Virtustream Storage Cloud: Every Dell EMC Unity All-Flash can automatically tier files and snapshots to the cloud
  • Clear Price: Clear Price commitment means customers can be sure of consistent and predictable support, pricing and services for their storage appliances 

A few specifics and terms and conditions apply to these guarantees. Check them out here

Dell EMC Midrange Storage delivers everything you need to help drive success in 2018 including marketing collateral, positioning information, FAQs, event kits, details of partner’s incentives and more. Visit the Portal Page to access it all. 

For further information or assistance, please email the Dell EMC team at Arrow by clicking here